Hobart, Vulcan, Traulsen and Centerline™ Partner to Introduce New Educational Video Series

GLENVIEW, Illinois – (August 3, 2021) – ITW Food Equipment Group companies—Hobart, Vulcan, Traulsen and Centerline™ —have partnered to introduce a six-part video series called “EQUIPPED”, focused on helping empower restaurant owners and operators.  Working with StarChefs, this video series provides perspectives and tips from accomplished restaurant owners to help industry peers overcome some of the most common operational challenges.

Through this free video series, subscribers will hear from restaurateurs throughout the United States, providing insights to help tackle common industry challenges from the perspective of those who have been there and come out on top in this ever-changing marketplace.

Key topics include:

• Securing Capital – Chef/Owner Tiffani Faison, Big Heart Hospitality
• Controlling Costs – Chef Partner Jamie Young, Sunday Hospitality
• Staffing and Training – Chef/Owner Ana Sortun, Oleana
• Food Safety – Chef Lucas Sin, Junzi Kitchen & Nice Day Chinese
• Maximizing Space – Chef/Owner John Sundstrom, Lark
• Serviceability & Support – Restaurateur Ellen Yin, High Street Hospitality Group

These videos demonstrate, for example, how the right space, staff training, equipment, and maintenance planning can equip operations for success and help overcome everyday obstacles. 

“It has been a difficult year, and those we serve in the foodservice and hospitality industry have endured many challenges.  Regardless of their struggles, they haven’t given up,” said ITW Food Equipment Group Director of Marketing Todd Blair.  “Their resilience inspired us to connect with accomplished restaurateurs and create a video series for which their stories and insights can be shared, helping fellow restaurant owners and operators move their businesses forward.”

Blair continued, “Partnering with our friends at StarChefs allowed us to leverage their knowledge of industry trends, business intel and fresh culinary inspiration.  This collaboration provided a platform for restaurateurs to speak candidly about serious topics that impact their industry while providing real-world insights aimed at helping others in the industry gain a step up, reducing burdens while increasing productivity and success.”

To learn more about the new EQUIPPED video series, sign up for your free subscription and get access to additional supporting information available for each video click here.

About Hobart
At Hobart, an ITW Food Equipment Group brand, people and food are our passion. We believe great food brings people together, and the relationships we share feed our inspiration to be the best we can be for one another. As a food equipment manufacturer and service provider, we’ve been dedicated for more than a century to supporting those who are not only passionate about creating great food but are inspired by the people they serve and come to know on a daily basis. Likewise, it is our mission to provide premium food equipment that foodservice and food retail professionals can trust to work hard and deliver quality, consistent results day in and day out, empowering them to focus on what they love most—creating great food for great people. Backed by our nationwide network of 1,500 factory-trained service technicians, we’re always nearby to install, maintain and service your equipment. Hobart is part of ITW Food Equipment Group LLC (a subsidiary of Illinois Tool Works) and is proud to be an ENERGY STAR® Partner of the Year since 2008. Explore Hobart by visiting www.hobartcorp.com, connecting with us on Facebook at www.facebook.com/hobartfoodequipment or by contacting your local Hobart representative at 888-4HOBART.

About Vulcan
Masterful design. Precision performance. State-of-the-art innovation. For more than 150 years, Vulcan has been recognized by chefs and operators throughout the world for top-quality, energy efficient commercial cooking equipment that consistently produces spectacular results. Trust Vulcan to help make your culinary creations turn out just right—each and every time. Vulcan is part of ITW Food Equipment Group. For more information, visit www.vulcanequipment.com.

About Traulsen
Traulsen, an ITW Food Equipment Group brand, has been providing the most trusted refrigeration equipment for foodservice and food retail operations since 1938. Traulsen offers a broad refrigeration product offering that includes reach-ins, roll-ins, undercounters, blast chillers, prep tables, merchandisers and milk coolers. Traulsen is part of ITW Food Equipment Group LLC (a subsidiary of Illinois Tool Works) and is proud to be an ENERGY STAR® Partner of the Year since 2008. To learn more about Traulsen, visit www.traulsen.com or connect with us on Facebook at www.facebook.com/traulsen.

About Centerline
Quality & Reliability Meet Simplicity & Affordability. Centerline™ by Hobart and Traulsen introduce a line of simple, affordable food preparation, dishwashing and refrigeration equipment for operations that demand quality and reliability without the need for advanced technology features or maximum duty performance. To learn more about Centerline, visit www.centerlinefoodequipment.com. Hobart and Traulsen are part of ITW Food Equipment Group LLC (a subsidiary of Illinois Tool Works) and are proud to be an ENERGY STAR^® Partner of the Year since 2008.

About StarChefs
StarChefs has supported the restaurant industry since 1995 and serves as an essential resource and platform for restaurant professionals, as well as a backstage pass for food-savvy consumers. StarChefs’ original content is driven by in-person tastings and interviews across the world, and its mission is to catalyze culinary professionals’ success and give them tools to overcome specific challenges. Now in its 13th year, StarChefs hosts the annual International Chefs Congress, an industry-only symposium featuring the world’s preeminent culinary talent. Through its Rising Stars Awards and quarterly Rising Stars magazine, StarChefs has recognized up-and-coming industry professionals in four markets each year since 2003.

StarChefs features top chefs, pastry chefs, sommeliers, bartenders, and artisans in more than 35,000 published pages of original, industry-focused content, generates over 4 million page views annually, and was nominated for “Best Web Site” by the James Beard Foundation. The site also connects hospitality professionals to careers in foodservice through the industry’s leading job board, StarChefs JobFinder. 

Media Contact
On behalf of ITW Food Equipment Group
Greg Gramke
Upward Brand Interactions
(937) 572-9283
ggramke@goupward.com